French luxury brand launches shampoo range with pricing up to $230.00 per product in Brazil!

"Brazil is one of the countries where our sales grow the most," according to Sisley President for the Americas, Arnaud Naintré. The French luxury brand of cosmetics launched a line of six products for hair – with values ranging from R$ 300.00 (about US$78,00) to R$ 890.00 (about US$234,00). Even though little is known in the country, sales have grown more than 15% annually for 12 years and it is expected that, with the new hairline, Brazil will become the main brand market in Latin America.

Source: Heloisa Negrão - Folha de S. Paulo Newspaper – Economics – 090218